Company overview – the Ida P Group
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Company overview

The Ida P Group has a range of business segments. Below is an overview of the structure of the group. The companies and our head office are located in Stockholm.


is the main company. Here is where all the frameworks for our own produced concepts are created.


is an affiliate of The Ida P Company. Ida P Studios is the foundation on which the concepts are built. The studios are to communicate meaningful messages to consumers through storytelling, for example interactive storytelling in social media, quality movies, music and stage plays. Productions are released through the following business units.

Ida P Customer Studio

Industry: Business development for customers.
Ida P Customer Studio supplies content marketing that focuses on driving sales of customers’ products and services.

Ida P Film Studio

Industry: Live action and animated movies and series.
The Studio explores new worlds through magical storytelling and creates live action films and epic adventures.

Ida P Interactive Studio

Industry: Games and other interactive tools.
Ida P Interactive Studio delivers interactive storytelling, games and other digital tools (e.g. mobile, online virtual worlds and web destinations) or licensed games in the countries in which the concept has been launched.

Ida P Event Studio

Industry: Events
Ida P Event Studio delivers events that leverage content in innovative ways.

Ida P Music Studio

Industry: Music
Ida P Music Studio is the home of the music produced for the cross-media concepts.


is an affiliate to The Ida P Company. Ida P Licensing is the business segment that delivers innovative and engaging product and service experiences across a range of categories – from apparel and jewelry to fine art.
Products and services are released through the following business units.

Ida P Licensing

Industry: Licensing
This business area licenses the rights to logos, names etc. for all of the intellectual properties in the Ida P portfolio. Ida P Licensing works with other companies’ licenses in partnerships to create a wide variety of consumer products, all branded with Ida P.

Ida P Publishing

Industry: Publishing
Ida P Publishing delivers books, comics, magazines and digital products, (e.g. eBooks and apps), that leverage content in innovative ways.

Ida P Store

Industry: Our own stores
In our own stores we offer consumer products and services across a broad range of categories